Shaping the Next Generation of « AI + Global Business »

In collaboration with Clemont School of Business,
Give an international dimension to your career :

This program isn’t just about learning tools; it’s about becoming avisionary. You will learn to build digital workers, drive data decisions, andlaunch cross-border strategies that redefine e-commerce.

What You Will Master
  • Master the AI Toolchain
  • Drive Data Driven E-commerce
  • Ensure International Compliance
  • Evolve with practical learning methods
Admission
  • Bac+4 in France or an equivalent qualification from abroad
  • 3 years of high education in France or an equivalent qualification from abroad, plus at least two years’ professional experience
  • Required level of English (IELTS 5.5 / TOEFL 71)
Duration

24 Months (Intensive courses + Professional immersion)

Language

100% taught in English

Master in International Business
Digital Marketing

Core Curriculum
  • Digital Marketing Strategy
  • Performance Analysis
  • Content Creation & Digital Projects
  • Professional Thesis

Master in AI Management & International Digital Strategy

Core Curriculum
  • AI Fundamentals & Prompt Engineering
  • Multichannel E-commerce Operations (TikTok Shop, Amazon, Facebook)
  • AI-Driven Omnichannel Digital Communication & Ads
  • Intelligent CRM & Marketing Automation

A Master’s-Level Tripartite Evaluation
Our Master’s program uses a rigorous, three-dimensional evaluation system to assess your theoretical knowledge, operational skills, and professional posture.

Continuous Formative Assessment (50%)
Half of your grade stems from hands-on module projects and transversal case studies. You will continuously build tangible assets, such as AI tool portfolios, multi-platform content calendars, and data-driven e-commerce dashboards.

Industry-Recognized Certifications (10%)
To ensure your market readiness, obtaining at least two official certifications is mandatory. You will be fully prepared to earn top-tier credentials from Google Ads, Meta Blueprint, TikTok Academy, or HubSpot CRM.

Final Integrated Skills Defense (40%)
At the end of your Master’s journey, you will showcase your expertise to an industry-expert committee. This includes an internship evaluation, an individual digital portfolio (featuring your AI-generated assets), and the oral defense of a comprehensive « AI-Assisted Cross-Border E-commerce Business Plan ».

Junior Positions (0 to 2 years of experience)

  • International E-commerce Operations Specialist: Daily management of online stores (Amazon, TikTok Shop, Facebook), product listings, and orders.
  • Social Media & Content Specialist: AI-assisted content creation and sales promotion across social networks (TikTok, Meta, YouTube).
  • Digital Advertising Specialist: Management and optimization of targeted acquisition campaigns (Google, Meta, TikTok Ads).
  • AI Content Creation Assistant: Expert generation of marketing copy and visuals (ChatGPT, MidJourney).
  • Cross-Border Customer Relations Specialist: European customer support and after-sales service optimized by multilingual AI tools.
  • E-commerce Logistics Coordinator: Management of international shipping flows, customs tracking, and returns.

Mid-Level Positions (3 to 5 years of experience)

  • Cross-Border E-commerce Manager: Responsible for a brand’s online activity across one or multiple European markets, defining and steering commercial and marketing strategies.
  • Digital Marketing Manager: Leads a team to design and deploy international digital campaigns, manages advertising budgets, and optimizes Return on Investment (ROI).
  • E-commerce Data Analyst: Analyzes sales data and user behaviors to support strategic decision-making regarding product selection, dynamic pricing, and marketing direction.
  • AI Marketing Strategy Consultant: Advises companies on the integration of AI tools to enhance e-commerce operational efficiency and significantly reduce costs.

To be eligible for our Master’s program, candidates must hold a recognized Bachelor’s degree (equivalent to 3 or 4 years of higher education). We proudly welcome applicants from all academic backgrounds, without distinction of nationality or type of graduating institution.

To complete your application, please prepare and submit the following mandatory documents:

  • Professional ID Photo: A recent, passport-style photograph with a clear, light background. Standard size: 35 mm x 45 mm.
  • Academic Records: A copy of your highest degree diploma. If you have not yet graduated, please provide your most recent official academic transcripts.
  • Language Proficiency Certificate: Required only if the chosen program track is not taught in your native language: A minimum score of IELTS 5.5, TOEFL iBT 75, or an equivalent recognized test is required.
  • Curriculum Vitae (Resume)
  • Letter of Motivation

€8,000 for 12 months